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Different Types of Mailers for Your E-Commerce Business

Choosing the right mailer is key to running a successful business. The right packaging solution protects products, lowers shipping costs, and boosts customer loyalty.

Meet Lisa, a Boho festival clothing and jewelry e-commerce store owner. In the beginning, Lisa thought packaging was just about safely shipping products. As her business expanded, she recognized the importance of packaging in customer experience and branding.

With a tight budget, she looked for the right shipping supplies. She wanted to offer free shipping, cut costs, and make unboxing special. She turned to SupplyLand for affordable and high-quality packaging solutions. Let’s see what Lisa used to keep her products safe and her customers happy.

Poly Mailer Bags: Lightweight and Cost-Effective

Lisa’s store sells mostly clothes and accessories. She needed a lightweight, durable option that wouldn’t increase shipping costs. Poly mailer bags were the perfect solution. These bags are tear-resistant and waterproof, making them ideal for shipping clothes like dresses and tops.

Lisa used a discount pricing strategy by buying poly mailer bags in bulk. This helped her save money and offer free shipping to customers on larger orders. This strategy kept her costs low while boosting customer satisfaction.

Poly Bubble Mailers: Extra Protection for Fragile Items

When shipping jewelry, Lisa needed more protection. She chose Poly Bubble Mailers, which come with a cushioned 7/64” bubble lining to protect fragile items. These lightweight mailers don’t add much to shipping costs, but they provide great protection.

Lisa offered free shipping on orders over a certain amount and used bulk pricing for Poly Bubble Mailers to keep her profit margins high. Customers appreciated the secure packaging, which increased customer loyalty.

Kraft Bubble Mailers: Eco-Friendly Packaging

Many of Lisa’s customers are eco-conscious, so she switched to Kraft Bubble Mailers for some products. These mailers are made from eco-friendly kraft paper with a recyclable robust 3/16” bubble cushioning and lining.

Lisa ran a promotion that offered discounts on orders with eco-friendly mailers. This helped her attract more customers who care about sustainability.


Colored Poly Mailers: Fun and Brand-Friendly

Lisa wanted her packaging to reflect her store’s fun, colorful vibe. Colored Poly Mailers allowed her to add personality to her shipments. These mailers are just as durable as standard poly mailer bags, but they help create a better unboxing experience.

By buying in bulk, Lisa maintained her discount pricing strategy. She used these colorful mailers during holiday promotions to make her packages even more exciting, which customers loved.

Glamour Bubble Mailers: Perfect for Special Orders

Lisa needed something special for high-end and limited-edition products. She used Glamour Bubble Mailers, which have a shiny, metallic finish. These mailers were perfect for gift orders or special promotions.

During holiday sales, Lisa offered a discount on glamour mailers, encouraging customers to choose this premium option. The attractive packaging made her customers feel like they were getting something extra special.


StayFlats and Padded Mailers: Secure Shipping for Flat and Fragile Items

When Lisa expanded into selling Boho prints and artwork, she needed packaging to protect these flat items. StayFlats Mailers were perfect because they kept her products from bending. She used padded mailers for even more delicate items, which offered extra cushioning.

Lisa purchased these mailers in bulk, using discount pricing to keep her costs down. This allowed her to continue offering free shipping on many orders, even with more fragile products.

Corrugated Mailers, Tall Boxes, and Heavy-Duty Boxes: For Larger Items

As Lisa’s business grew, she started shipping larger items. These included bulk orders of clothing and accessories, like custom hats and belts. She needed stronger packaging for these shipments, which protected oddly shaped items.

Corrugated mailers, tall boxes, Kraft long boxes, and heavy-duty boxes provided that protection. Lisa offered free shipping on larger orders and kept her costs low by using bulk pricing for packaging materials. This encouraged customers to order more and helped boost her store’s average order size.

Paper Envelopes: Simple and Eco-Friendly

Lisa used paper envelopes for smaller, lightweight items like postcards or letters. These simple, eco-friendly options were affordable and helped her adhere to her sustainability goals.

She ordered envelopes and mailers in bulk to maintain discount prices. This allowed her to offer eco-friendly packaging without extra costs for customers.

Custom Shipping Mailers

With the help of the free Canva tool, she made branded stickers with her logo, colors, and holiday designs. Lisa made her packages stand out by ordering custom labels and stickers from MakeStickers.

This helped her brand connect better with customers. She maintained her discount pricing strategy by ordering in bulk without increasing her branding costs.

Packaging and Shipping Solutions for Every Business

When you ship fragile jewelry, large clothing bundles, or flat artwork, picking the right mailer is key. It helps protect your items and control your costs. Like Lisa, you can find the perfect packaging solutions at SupplyLand.

Ready to upgrade your packaging? Visit SupplyLand’s e-commerce store today.

You can find a variety of mailers, boxes, and envelopes. Start saving with discounts on bulk orders. You’ll protect your products, impress your customers, and keep your business thriving.

Exclusive Perks:  Get discounted, fast shipping and special free offers when you spend over $150.

More Than Supplies: At SupplyLand, we elevate the supply procurement process into an exciting adventure. And now, enjoy incredible discount pricing on every purchase, regardless of quantity.


The information contained in this article is for informational, educations and promotional purposes only and is based on information available as of the initial date of publication.  It is the reader’s responsibility to ensure compliance with all applicable laws, rules, codes and regulations.  If there is any question or doubt in regard to any element contained in this article, please consult a licensed professional.  Under no circumstances will SupplyLand be liable for any loss or damage caused by your reliance on this article.